📋 Content Management System

📋 Content Management System

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Behind every great streaming experience stands a system that manages content, structure, licensing, analytics, products, metadata and delivery. For SMPLVIDEO, this system is the SMPL Backend — a modern, fast, scalable CMS built specifically for video streaming. While traditional systems feel slow, fragmented or overcomplicated, the SMPL backend is designed to feel natural from the first click: structured, intuitive, clean, and built to move with your workflow instead of slowing it down. The SMPL backend manages every part of your platform — movies, series, seasons, episodes, trailers, clips, categories, collections, editorial pages and dynamic rails. It supports complex relationships (series → seasons → episodes, bonus material, bundles), automated metadata inheritance, and smart rules that reduce repetitive work. Everything stays connected, and everything updates in real time across all apps: Web, Mobile and Smart TV. Asset management is deeply integrated. Every piece of content can include multiple audio tracks, subtitles, different artwork sets (cover, poster, backdrop, logo), localized metadata, and versions for different regions. Versioning, linking, and error-checking ensure clean, reliable publishing across your entire catalog. Licensing is handled with precision. Time windows, regional rights, online/offline permissions, SVOD/AVOD/TVOD/Free rules — all combined into a clear entitlement structure. Adding, modifying or scheduling licenses becomes a fast, visual process instead of a technical burden. Navigation is fully customizable. Your homepage rails, categories, menus, footers, promo pages and even entire structures can be defined directly inside the CMS. Drag-and-drop ordering and dynamic rail configuration allow you to shape your platform exactly the way you want your audience to experience it. The backend includes analytics and performance insights: watchtime, drop-off points, device distribution, regional breakdowns and playback health. Combined wi

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